Yesterday Nintendo issued a press release trumpeting a major milestone for the Nintendo DS: the shipment of the 100 millionth DS unit to retailers. The 100 million sales count includes all original model DS units, DS Lites, and DSis shipped to date. The DS launched in late 2004, so the 100 million sales have happened in a window of just a little over four years. In addition 83 separate Nintendo DS titles have managed to sell over 1 million copies each.
Short version: even by the standards of Nintendo's ridiculously successful portables, the DS is ridiculously successful. The DS has surpassed the Game Boy Advance's lifetime sales of 81 million units worldwide and is rapidly catching up to the lifetime sales of the original Game Boy and Game Boy Color, 118 million units worldwide combined. In fact, at current sales rates, the DS will probably surpass the Game Boy in 2010 or so to become the best-selling portable system ever.
Now, is best-selling the same as best portable system ever? I know I love playing my Nintendo DS more than just about any other system I own right now, and possibly any other portable system I've ever owned. Is the DS moving on quality, or just having oodles of cheap games to offer?
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